This is a true story and a honest review.
I first got to know Smart Albums from another wedding photographer friend, and it was literally like a dream come true. As a professional wedding photographer, this was exactly what I had secretly been dreaming and hoping for, an album design software which focuses on providing the best user experience, instead of on the design technicalities and complexities. As a photographer, I just want to get work done and out of the way as soon as I can. I cannot afford to use a software no matter how powerful and dynamic it is, if the learning curve is too steep.
To be frank, I have been putting off designing albums or offering them to clients as far as possible simply due to the fact that i DREAD designing them. Can you imagine designing each individual page’s layout, planning how many photos go on each page, and arranging every photo’s placement painstakingly?
Recently, a client strongly requested for an album to be designed. I could no longer put it off, and due to some technical reasons, I used Lightroom’s Print module for the job. People who use Lightroom would know that sounds crazy. It was. It could easily take me one full day to get everything perfect and in order.
Furthermore, it’s not uncommon for work to double when clients suddenly have a change of heart and request for a different album size from the one that you have already designed and showed them. As a matter of fact, that actually happened which meant that I was back to square one… As you can imagine, when that happens, all the hard work spent working on the previous album goes out the window.
So as I listened to my photographer friend describe the ease and speed at which she designs her albums, my eyes went bigger and rounder. I was overjoyed. I downloaded the trial and it was love at first sight. A task that needed 8-10 man-hours was accomplished in 30 minutes max.
In short, the interface was incredibly intuitive. Sleek and beautiful is how I would describe it. That was Smart Albums version 1.
Version 1 was close to perfection but lacked some customisation such as full background images and being able to fine-tune the sizes and placement of individual images. Specifically, I was looking to add spacing for the gutter as I had received requests for book bound albums instead of the more common flush mount albums. All these additional functions I had hoped for came in Smart Albums 2.0 which was newly released just the day before.
To sum up, even if you only design a couple of albums a year, it is totally worth it to let Smart Albums do the job. Thats precisely what I did. In fact, now that I have such an amazing piece of software, I have no qualms about offering more album options to my clients. Give it a try or you won’t know how much you’re missing out.
Thank you Smart Albums. You just made my workflow much more efficient.